Sales Manager Central Europe
Aarke is a Swedish design company offering a range of premium home essentials engineered to elevate everyday routines. Founded in 2013, we are on a mission to re(de)fine the home appliances industry. Our flagship product, the Aarke Carbonator, has gained a cult following worldwide, with customers in more than 30 countries. In a category often overlooked by the design community, Aarke aims to combine enduring quality, premium materials, and a distinctive design approach.
Aarke is on an inspiring growth journey, with our employees as our most valuable asset. As part of this journey, our Wholesale team seeks a commercially sharp and hands-on Sales Manager to drive growth in Central Europe.
You can read more about Aarke @ aarke.com.
The Role
As Sales Manager for Central Europe, you are responsible for driving sustainable and profitable growth across the region. You will manage distributors and key retail accounts, ensure strong execution in the market, and continuously identify opportunities to improve performance.
This is a hands-on commercial role where you are expected to stay close to the market, ensuring strong retail execution and brand positioning while building structured plans and forecasts to support long-term growth.
You combine commercial drive with analytical rigor and use data to prioritize, challenge and improve results.
Frequent travel across Central Europe is required.
Key Responsibilities
Own regional sales targets, forecasting, and profitability, ensuring sustainable growth and financial performance.
Develop customer-level demand forecasts to support supply planning and inventory management.
Manage and develop distributor and key retail partner relationships to drive long-term growth.
Expand and optimize regional distribution, ensuring strong geographic coverage and a premium customer experience.
Ensure channel mix, portfolio positioning, and retail segmentation align with Aarke’s strategic priorities.
Track and optimize commercial performance through structured monitoring of sell-in, sell-out, sell-through, stock levels, campaign ROI, and portfolio mix.
Build annual and joint business plans with partners to drive aligned growth initiatives.
Lead regional go-to-market execution for product launches in line with global strategy.
Identify and drive market growth opportunities through data-driven analysis and structured market follow-up.
Collaborate closely with internal functions including Brand, Product Development, Supply Chain, and Finance to ensure aligned execution and operational excellence.
Who You Are
You bring a modern commercial mindset and thrive in a dynamic, international scale-up environment where structures evolve and adaptability is key.
You are curious about markets and consumer behavior and enjoy being close to execution — not just strategy. You are as comfortable analyzing sales data as you are meeting buyers and distributors and driving performance discussions based on facts and insights.
You take ownership, work in a structured way, and continuously look for ways to improve how things are done.
We believe you:
Have experience from Business Development/ Sales within FMCG, premium home appliances or similar fast-moving, consumer-driven industries
Are used to working with clear KPIs, forecasting and performance tracking
Combine strategic thinking with hands-on execution
Are confident using data and insights to drive commercial decisions
Thrive in an environment where pace is high and change is constant
Profile
Bachelor’s degree in Business, Marketing, Economics or similar (Master’s degree is considered a plus)
5+ years of experience in commercial roles within consumer-driven industries
Experience from management consulting or similarly analytical environments is desirable.
Proven experience managing regional sales targets and forecasts
Strong analytical skills and high commercial acumen
Experience working with distributors and established retail accounts
Strong negotiation and stakeholder management skills
Fluency in written and spoken English and German; proficiency in any additional Central European language is a plus.
What we can offer you
At Aarke you get to work with consumer products that people can relate to and are amongst the most loved in their respective category. We are constantly looking to improve our way of working and you are welcome and expected to support and influence our growth journey. At Aarke you will find a hard-working, fun, interesting, and diverse group of professionals with a range of different backgrounds.
Our headquarters is in central Stockholm, Vasastan.
What now?
Please submit your application through career.aarke.com/jobs, we will be reviewing applicants continuously. If you have questions about the position, please contact Chief People Officer, Anna Korling at anna@aarke.com
Diversity
At Aarke, we do not discriminate based on gender, race, sexual orientation, creed, or background. Constant change, learning, and evolution are core tenets of our brand mission, and are equally as relevant when it comes to diversity and social awareness.
- Department
- Commercial
- Locations
- Stockholm
- Remote status
- Hybrid
Stockholm
Perks & Benefits
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Health and wellness allowance
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Team activities and after-works
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Private healthcare and pension plan
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Employee product discounts
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Growth opportunities and trainings
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Collaborative colleague culture
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Focus on independent leadership and growth
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Dedicated leadership to support you in your professional journey
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A beautiful and creative office space
About Aarke
Aarke is a Swedish design company with a range of premium home essentials engineered for the everyday routines of conscious minimalists.
Founded in 2013 by two experienced industrial designers and friends, Jonas Groth and Carl Ljungh, the brand is on a mission to re(de)fine the home appliances industry. Their first product, the Aarke Carbonator, has gained a cult following around the world with customers from more than 30 countries.
In a category of products that has been forgotten by the design community, Aarke aims to merge made-to-last quality, premium materials and a unique design approach.